1.产品外形

　　BAOZHUANGGUIHUADEDI1GEYAOSUSHICHANPINDEXINGZHUANG，SHOUYAOBAOHANZHENGFANGXING、YUANZHUXING、DUOBIANXINGHEGEZHONGBUTONGDEXINGZHUANG。CANGSHANQUZHIXIANGCHANGJIARUBAOZHUANGGUIHUAWAIGUANHELI，KEJINKENENGJIESHENGBAOZHUANGZILIAO，XUEJIANBAOZHUANGYUSUAN，BIMIANYUNYONGYICIXINGBUKEHUISHOUZILIAOLAIHUANJIEHUANJINGYALI。

　　2.产品形状

　　CANGSHANQUZHIXIANGCHANGFAXIANYOUYUCHANPINXINGZHUANGDEDUOYANGXING，RONGQIDEXUANZEYEYINGYUCHANPINDEXINGZHUANGXIANGSHIYING。CHANGJIANDEXINGZHUANGYOU：YETI、QITI、GUTI、FENMO、HUNHEWUDENG。CHANGJIANDEBAOZHUANGBAOHANWALENGZHIXIANG、JIANDANDEZHIXIANG、ZHIXIANG、MAKOUTIEXIANG、pvcBAOZHUANG、FUHESULIAODAI、SHIMUBAOZHUANGHEDENG。

　　3.产品质量强度

　　DUIYUQIANGDUDI、YISUNHUAIDECHANPIN，YINGCHONGFENKAOLVBAOZHUANGDEWEIHUXINGNENG，BAOZHUANGWAIYINGYOUXIANZHEDEFUHAO。CANGSHANQUZHIXIANGCHANGYAOQIUCHANPINBAOZHUANGJUYOULIANGHAODEWENDINGXINGHEGUDINGXING，YIBIMIANYUNSHUGUOCHENGZHONGCHANPINDESUNHUAI。YIBANZAIBAOZHUANGZHONGJIARUNEIKA、DIZUODENGGUDINGCHANPIN，YIQUEBAOCHANPINDEWENDINGXING。

　　4.产品的价值

　　CHANPINDEDUOYANGXINGCUJINCHANPINDEJIAZHIBUTONG，ZAIBAOZHUANGGUIHUAHEZILIAOXUANZEZHONGJIECHUCHANPINBENSHENDEJIAZHIYESHIBAOZHUANGGUIHUADEYAODIAN。

　　5.包装外观规划

　　CANGSHANQUZHIXIANGCHANGTIXINGYISHANGJIDIANQUERENHOU，JIUNENGGOUKAISHINIDINGBAOZHUANGWAIGUANLE。ZAIBAOZHUANGWAIGUANSHANG，NENGGOUCAIYONGWENZI、TUXING、SECAIDEGUIHUA，JIECHUCHANPINDETESE，ZHAOYINGENGDUODEKEHUHUASHETIANZU。